广告技术圈最热门的准上市企业

27. Sharethrough: 最大的原生广告交易平台(native ad exchange)

网址:http://www.sharethrough.com/

推送原生广告的平台,“最大”有点言过其实了,可以在其平台买卖“原生”广告。

26. Taykey: 有谷歌背景

网址:http://www.taykey.com/

提供实时的用户分析及报表相关。有趣的是还有一个RTA学院

25. Socialbakers: 高富帅CEO和众多的粉丝

网址:http://www.socialbakers.com/

主要是搞社交数据和广告管理相关的。

24. Unruly: Benefiting from the shift of ad dollars from TV to digital video

网址:http://unruly.co/

搞社交视频广告的。

23. Sojern: Has 350 million travelers in its files

网址:http://unruly.co/

22. Kenshoo: 今年想上市

网址:http://kenshoo.com/china/

居然还有中文网站,主要提供搜索广告管理、社交广告管理,以及预测和归因相关分析工具。

21. Tapjoy: App开发者的好基友

网址:http://www.tapjoy.cn/

貌似经常搞积分墙相关,任务相关形式的广告。

20. Kargo: 屌丝公司逆袭中

网址:http://www.kargo.com/

主要搞SSP相关的吧。

19. OpenX: 想早点上市

网址:http://openx.com/

18. Sprinklr: Hugely ambitious and a likely IPO candidate.

网址:https://www.sprinklr.com/

社交媒体相关的管理,以及CRM的东西,之前也简单调研过。

17. Centro: Helping smaller advertisers get into programmatic

16. DataXu: Powered by MIT scientists, and aiming to solve the cross-device issue

15. xAd: Location-focused and making key hires

14. PubMatic: All signs point towards solid growth

13. AdRoll: Lots of ex-Googlers, and working with Apple

12. Collective: Its sell is transparency, one of the biggest issues in ad tech right now.

11. Quantcast: High-profile recent hires and a clear focus

10. Undertone: Has taken the leap into programmatic and has a differentiated offer by focusing on creative

9. Mediaocean: Expanding into programmatic TV

8. Outbrain: An IPO is imminent

7. InMobi: Rumored to have been subject of an acquisition bid by Google

6. Videology: A specialist in the fastest-growing area of online advertising

5. MediaMath: The industry’s favorite

4. Taboola: Expanding internationally at a great clip

3. IronSource: An Israeli unicorn

2. AppNexus: Struck a mega partnership with WPP that will secure long-term ad revenue

1. Pinterest: Valued at $11 billion and making strides on mobile

Pinterest也算广告公司吗?

原文地址:RANKED: The hottest pre-IPO ad tech startups of 2015